Logos & Marks
A logofolio, 2023 – 2025

A curated selection of logo and identity marks, created between 2023 and 2025.
The focus is not quantity, but intention. The story below follows the four steps I use on every brand.
Many industries, many places.
The 2025 selection alone spans technology, AI, healthcare, medical marketing, wellness, skincare, logistics, charity initiatives and personal brands, for clients and organizations across Saudi Arabia, the United Kingdom, Egypt, the United Arab Emirates, Syria and Palestine.
Every mark begins the way the larger projects do, by understanding what the brand stands for before drawing anything.
Strategy first, then the mark.
Each mark was developed at the intersection of strategy, branding and storytelling.
Meaning that lasts.
The marks are designed to function beyond aesthetics: as a clear, adaptable system that carries meaning, direction and long-term relevance.
Marks in Arabic, English and both.
The marks, year by year, most recent first. Each one is shown on its own, so the form can be read without anything around it.
2025
Selected marks











2024
Selected marks













2023
Selected marks











Other projects worth a look.
Seven SandsCase study →Identity & packaging · Seven candles, one for each Emirate · UAE
FlovateCase study →Brand identity · An AI business automation system · KSA
Primo PianoCase study →Brand identity · Egypt
Al-OrabiCase study →Rebranding · Calligraphy across the range · Egypt
Luxury Gift BoxCase study →Packaging · A private gift of dates for founders · Jordan
WHY SalonCase study →Brand guidelines · Built to franchise · KSA
HibrayerCase study →Arabic type · 29 days of experiments · Egypt
Have a brand with a story that deserves to be told this carefully?